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There are many things in life that we check to see if we’re doing ok.
Regular checkups at the dentist.
Regular checkups on our vehicles.
Regular checkups of our bank account.
By being regular we can have the peace of mind that everything is going along nicely and we can make the subtle changes necessary without the shock of a major issue coming ‘out of the blue.’
Well – this is the theory!
I’m sure that you may not have scored 100% on all the regular things you should do.
What I’ve found is that if I have any sort of FEAR associated with the regular checkup then I avoid it as long as I can. This of course is the worst thing to do but the FEAR just keeps me trapped and I kind of ignore what I should do.
As a small business owner, you may have been avoiding doing a health check on your business because you don’t know what it might show, you’re unsure of how to go about it, and you’re just too busy doing the business to ever check on how it is really going.
Can I encourage you to get a health check TODAY.
Click on this link and you can have a regular health check from our FREE service which will give you the peace of mind that you know what’s really going on.
We often come across business owners who are making less profit than they think they are and they wonder why they are struggling to succeed.
A common cause for this is a lack of understanding of the very important difference between “mark up” and “margin”. Watch today’s vlog to see this difference explained.
The Vlog series comes from One Sherpa an online global membership community dedicated to helping small business owners succeed and prosper.
The series is filmed on location around Melbourne, Australia and answers questions commonly asked by small business owners
This video is filmed from the One Sherpa Offices and answers the question ‘When margin isn’t margin after all’.
One of the most valuable assets of a small business is an online list of people who are prepared to receive information via email.
I bet you have an effective way of communicating with your customers because without it you can’t send out invoices and collect your money
But what about your list of prospects?
What about the people you’ve met at networking events, trade shows or other business meetings?
What do you do with all the details?
If you’re like many business owners these details are kept in a variety of places with no specific system for follow up
Developing an online list which keeps all the details and through which you can distribute valuable information and offers is becoming a key marketing requirement for small business owners.
Outbound email to your list is the new advertising of the 21st century and the most cost effective way of bringing high quality leads into your business.
How are you going with your list?
The old ways of marketing and selling are becoming increasingly ineffective. Businesses that don’t adapt to the new ways of marketing and attracting customers will increasingly get left behind.
Today Andee looks at the difference between old (two step marketing) and new (three step marketing)
The Vlog series comes from One Sherpa an online global membership community dedicated to helping small business owners succeed and prosper.
The series is filmed on location around Melbourne, Australia and answers questions commonly asked by small business owners
This video is filmed from the Blackburn Lake, Melbourne and demonstrates the importance of understanding Two Step versus Three Step Marketing.