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Why should I run a formal CRM system?

By on December 15, 2009 in Melbourne Vlog Tour

Converting leads into sales can be a challenge!

Today Andee looks at what a Customer Relationship Management System is, and how it will help you to follow up your leads, and convert them into sales.

The growth to your business can be accelerated, just by putting a good CRM system in place.

The Vlog series comes from One Sherpa an online global membership community dedicated to helping small business owners succeed and prosper.

The series is filmed on location around Melbourne, Australia and answers questions commonly asked by small business owners.

This video is filmed from the Bean Scene, Shop 16, 19-21 Wellington Parade, Williamstown and answers the question ‘Why Should I Run a Formal CRM System?’

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Keywords – The Answer to Being Found!

By on November 5, 2009 in Marketing

Every business needs to have new leads coming through their business on a frequent basis if they ever want to grow.

In a previous post I talked about the catch cry of the 21st century ‘Just Google it’.

So what are you doing when you Google something?

You are typing in a KEYWORD to search for a product or service.

Imagine if you were to ‘own’ a key word or series of key words.

When any one had the urge to ‘Just Google it!’ your business would be displayed and potential customers would be able to ‘click’ on your business.

That’s the power and value of keywords to your business.

So how do you go about finding keywords?

There are lots of different providers of software that can assist you.

Just type key word research into Google and you can find plenty of options.

BUT wait, the one that we use is fairly new to the market but has stacks of additional features in it.

It’s called Market Samurai and you can get a free copy of it by clicking here.

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